Van Cleef & Arpels collaborates with Emirati calligraphist Maryam Al Balooshi

A message of positivity, togetherness and inspiration for this Ramadan

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Newsgate360 – Dubai: French High Jewelry Maison Van Cleef & Arpels collaborates with well-known Emirati calligraphist Maryam Al Balooshi to create a beautiful series of calligraphy artworks inspired by values dear to the region, while also marrying the Maison’s spirit during this Holy Month of Ramadan. This meaningful partnership has resulted into a series of calligraphy art, themed Ramadan Kareem, Eid Mubarak and The Flowers of Values. Each artwork edition brings alive the message of positivity, inspiration, togetherness, unity, kindness and light, translating the very ethos of Ramadan and joyous occasion of Eid to come.

For many of Van Cleef & Arpels’ creations, flowers and positive vision of life are cherished sources of inspiration. Sharing similar ideals, Maryam Al Balooshi’s artwork sheds light on balance, kindness and compassion, and harmony of the community, whilst understanding the beauty of being together as one united family. Maryam’s masterpiece artwork, The Flowers of Values, embodies the spirit of positivity and inspiration that resonates with the Maison’s universe.

Flowers have been a historic source of inspiration in art, design and jewelry from antiquity to present day. Since its foundation in 1906, Van Cleef & Arpels has been fascinated by flowers’ metamorphoses and has transcribed their vitality and colorful shades in its creations, from High Jewelry to Jewelry and Watchmaking. The Frivole collection, which has inspired Maryam Al Balooshi’s artwork, is a luminous ode to flowers, where the pieces have been crafted with precious materials thanks to expert savoir-faire.

The Maison has also continuously supported art and culture, providing upcoming artists with a platform to showcase their talent and creativity. Its collaboration with Maryam Al Balooshi is in line with this commitment.

In the past, Maryam has successfully worked with entities such as Sharjah International Calligraphy where her artistic skills and capability as an author helped establish her work successfully. This meaningful collaboration with Van Cleef & Arpels during the Holy month of Ramadan brings local relevance to the region and promotes the message of light and hope.

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