Riyadh – Asdaf News:
With Twitter already struggling, Meta’s Mark Zuckerberg launched Instagram’s eagerly awaited companion app Threads, a competitor to Twitter. This intensified the internet billionaires’ animosity.
“Let’s proceed. In his first message on the app, Zuckerberg included a fire emoji and said, “Welcome to Threads. He said that in its first four hours, the app had received 5 million sign-ups.
The software is similar to Twitter in that it allows users to like, re-post, and react to short text postings, but it does not include direct messaging. According to a post on the Meta blog, posts may contain up to 500 characters as well as links, images, and videos that are up to five minutes long.
According to the blog post, it is accessible on Google Play and Apple’s Play Store in more than 100 nations.
Analysts said that investors were drooling at the prospect of Threads’ connections to Instagram providing it with a built-in user base and advertising infrastructure. At a time when the new CEO of the microblogging startup is attempting to restore its faltering business, that might syphon advertising money from Twitter, according to Reuters.
Although Threads is a stand-alone app, users can log in using their Instagram credentials and follow the same profiles, possibly making it simple for Instagram’s more than 2 billion monthly active users to incorporate it into their routines.
According to Danni Hewson, head of financial research at investment company AJ Bell, “investors can’t help but be a little excited about the prospect that Meta really has a ‘Twitter-Killer’.”
Ahead of the launch, Meta stock ended the day up 3%, outperforming gains made by other tech firms despite a slight decline in the overall market.
The moment is right for Meta to strike since Musk’s erratic decision-making has roiled Twitter for months.
Musk paid $44 billion for Twitter last October, but the value of the company has subsequently plunged as a result of an advertising exodus, drastic personnel reductions, and content moderation concerns. Its most recent action was restricting how many tweets users may read per day.
Later Threads postings by Zuckerberg addressed such issues. “I believe that an app for public talks with more than 1 billion users should exist. Twitter has had the chance to achieve this, but hasn’t quite succeeded. Hopefully, he wrote, “we will.
Within minutes of debut, well-known companies like Billboard, HBO, NPR, and Netflix had accounts set up, as well as stars like Shakira and former Meta Chief Operating Officer Sheryl Sandberg. A Reuters review revealed that the app didn’t seem to display any advertisements.
According to Ryan Detert, CEO of influencer marketing firm Influential, Meta has been courting social media influencers to the new app and asking them to post at least twice each day in order to promote Threads.
In their initial posts, some users congratulated the firm for early access.
The app also gains from other would-be Twitter competitors’ failure to capitalize on the service’s missteps. While a number of emerging rivals, including Mastodon, Post, Truth Social, and T2, have made attempts to entice Twitter users away, all have so far remained relatively tiny.
In February, Jack Dorsey, co-founder of Twitter, announced the invite-only beta of Bluesky, a new service that attracted a lot of interest at first. As of April, according to its website, it has 50,000 users. Dorsey also supported the Nostr platform.–Agencies
