Zoho releases the privacy-conscious web browser “Ulaa” to facilitate private browsing
Riyadh – Asdaf News:
Today, Ulaa, a privacy-focused browser developed by Zoho Corp., a leading global technology company, was made available to users. Ulaa’s goal is to help users protect their personal information and online activity by offering a browser option that completely prevents tracking and website surveillance.
According to Norton, two-thirds of global consumers feel that internet corporations have too much influence over their data, and 85% of adults worldwide want to take extra steps to protect their online privacy. Ulaa is the next stage in Zoho Corporation’s long-standing dedication to privacy and was created to assist users in shielding their online activities and personal information from user tracking’s prying eyes.
“Privacy continues to be an uphill battle in the world of internet browsers because the model is broken — browsers are offered by vendors with ad-based business models so the incentive to gather, sell or buy user data is significant. This is meant to leave little room for users to guard their privacy becoming accustomed to sacrificing it in the name of access or convenience,” said Hyther Nizam, President, Middle East and Africa at Zoho. “With Ulaa, users don’t have to compromise their privacy to browse the web, which unfortunately has become a surveillance minefield. Zoho’s commitment to privacy and a privacy-centric business model allows us to offer a conflict-free, privacy-centric browser who value their own privacy and their kids privacy.”
The web browser comes equipped with features that allow for privacy customisation, built-in user profile modes, and integrated productivity tools while keeping user data safe and private. Users can also sync browsing sessions between devices — either an entire browser window or a singular tab — allowing them to use multiple devices for the same browsing session seamlessly.
Ulaa, a word derived from the Tamil language, means journey or voyage, and was developed to protect against tracking and surveillance. Ulaa is rooted in ensuring a maximum privacy web browsing experience by blocking unauthorised push notifications, pop-ups, and time tracking, preventing DNS prefetching, adding an extra layer of security through a multi-ID model in addition to privacy customisations, anonymised user data and stats, disabled APIs, geographical data isolation, end-to-end encryption, and privacy reports.
Ulaa users can toggle between five unique modes based on their desired browsing experience, with each mode completely isolated from others. The modes include Personal and Work Modes, Work Mode, Developer Mode, Kids Mode and Open Season Mode. Each mode offers a protected browsing experience unique to the type of users or members of the family.
Ulaa comes equipped with tabs management options to view all open tabs in one place to be grouped and organised. It also comes with integrated apps that boost productivity, including Zia Search for existing Zoho users, Text2Speech, and Zoho Notebook, a dedicated note-taking space that works across all tabs, so a user can easily jot down ideas, reminders, or important information without leaving their browsing session. Ulaa includes Annotator, a new, built-in feature that can add annotations directly to web pages and images.
The new browser is available in all countries in the Middle East. Compatible with most browser extensions, Ulaa is free to all and its desktop version is fully available and can be downloaded here. The iOS and Android versions are currently in beta and available for download. For more information, please visit: https://ulaa.com/
