
Riyadh – Asdaf News:
Whites held “Glow Award”, a distinguished ceremony honoring success partners.
The “Glow Award” was attended by executive leaders and representatives from major entities in the banking, universities, malls, marketing, and branding sectors.
Mr. Ibrahim Alajlan, Chairman said: “This event reflects Whites’ strategic direction toward building long-term partnerships based on trust and shared values, moving from traditional cooperation to sustainable strategic alliances, which enhances Whites’ position as a leading national brand in the beauty and health retail sector.”

Dr. Mahmoud Al-Moneim, Chief Executive Officer added: “The Whites Glow Award comes within Whites’ Vision 2026, which focuses on operational excellence, digital transformation, and delivering an integrated experience that combines beauty and wellness across digital channels and branches.”
The ceremony also featured the official launch of Whites’ new app, designed to enhance interaction with customers and provide a smarter, smoother digital experience, along with the launch of the new loyalty program I Am Whites, which reflects Whites’ commitment to placing its guests and customers at the forefront and strengthening long-term relationships to support the company’s sustainable growth.
📲 Download the app now and enjoy a distinctive experience
Website: https://www.whites.sa/



